U.S. CONSUMERS’ PERCEIVED VALUE OF APPAREL RECYCLING SERVICES: INSIGHTS FOR BRANDS AND RETAILERS
Jessica Ganak, Yini Chen, Dan Liang, Hang Liu, Ting Chi
Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.286-291
EFFECT OF APPAREL BRANDS’ SUSTAINABILITY EFFORTS ON CUSTOMER-BRAND IDENTIFICATION, BRAND ATTITUDE AND LOYALTY: A COMPARISON OF FEMALE AND MALE CONSUMERS
Mijeong Noh, Kim K. P. Johnson
Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) p.72