KOREASCHOLAR

ENHANCING CUSTOMER EXPERIENCE IN THE RETAIL SECTOR THROUGH IMMERSIVE TECHNOLOGIES

Yioula Melanthiou

Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan (2024.07) pp.466-467

CREATING AGE-INCLUSIVE OMNICHANNEL FASHION BRAND EXPERIENCES USING NEW TECHNOLOGIES

Rosy Boardman, Courtney Chrimes

Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan (2024.07) pp.470-471

ANALYSES OF CUSTOMER EXPERIENCE AND THE DETERMINANTS OF PURCHASE INTENTION IN AN CONTACT-FREE SHOPPING ENVIRONMENT

Su Ji Hong, Sang-Lin Han

Global Fashion Management Conference 2021 Global Fashion Management Conference at Seoul (2021.11) pp.124-127

HOW SERVITIZATION AFFECTS CUSTOMER EXPERIENCE?

Kyeong Kook Jang, Joonheui Bae, Kyung Hoon Kim

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) p.798

SMM AND CUSTOMER PURCHASING EXPERIENCE: THE CHINESE WAY

Serena ROVAI

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.600-603

THE EFFECTS OF THE MOBILE SNS EXPERIENCE ON VALUE CO-CREATION BEHAVIOURS AND CUSTOMER LIFETIME VALUE

Nam Hee Jin, Kyong Ryul Koo, Kyung Hoon Kim

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) pp.458-462

MASTERING THE ART OF CO-CREATING TOGETHER AT MUSIC FESTIVALS – A PROCESS MODEL FOR CUSTOMER EXPERIENCE MANAGEMENT

Elina Koivisto, Pekka Mattila, Saaramaria Somppi

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) pp.407-412

THE SERVICE MARKETING MIX EFFECT ON CUSTOMER EXPERIENCE AND CUSTOMER EQUITY IN THE SERVICE INDUSTRY

Namhee Jin, Jaesu Kim, Kyung Hoon Kim

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) pp.838-844

EXPLORING CUSTOMER EXPERIENCE WITH TABLETS IN M-COMMERCE: THE CASE OF WINE AND LUXURY BRANDS

PELET Jean-Eric, LECAT Benoît, El Amrani Redouane, Papadopoulou Panagiota

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) p.763

CUSTOMER SACRED EXPERIENCE AND STRATEGIC POSITIONING OF LUXURY BRAND

Critiano Ciappei, Lamberto Zollo, Andrea Boccardi

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) p.727

CYBERSCAPE DIMENSIONS IN THE LUXURY CUSTOMER EXPERIENCE

Kristie McGowan, Genessa Devine, Marguerite Moore, Nancy Cassill

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) pp.354-358

RETAIL STORES OPENINGS AND CUSTOMER EXPERIENCE IN INTERNATIONAL MARKETS. THE CASE OF ITALIAN LUXURY MANUFACTURING COMPANIES

Simone Guercini, Andrea Runfola

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) pp.71-75