KOREASCHOLAR

THE EVOLVING IDENTITY OF FABRIC: A SEMIOTIC ANALYSIS OF THE “VICHY CHECKS”

Anne-Flore Maman Larraufie

Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan (2024.07) pp.56-57

IDENTITY IN FASHION LUXURY BRANDS PURCHASE INTENTION

Paula Rodrigues, Paula Costa, Marta Quaresma, Miguel Las Casas

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.629-632

“MADE IN FLORENCE” IMPACT ON LUXURY BRANDS IDENTITY

Cecilia Pasquinelli, Serena Rovai

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.543-57

HOW ROLE IDENTITY SALIENCE, NORMATIVE INFLUENCE, AND GIFT GIVING IN THE DIGITAL AGE IMPACT CONSPICUOUS CONSUMPTION BEHAVIOR: EVIDENCE FROM EMERGING MARKETS

Aniruddha Pangarkar

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.418-422

CONSPICUOUS CONSUMPTION IN EMERGING MARKETS: A SOCIAL IDENTITY THEORY PERSPECTIVE

Aniruddha Pangarkar

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.51-55

THE EFFECT OF SELF-CONSTRUAL ON PREFERENCE FOR BRAND PROMINENCE FROM AN IDENTITY CONSUMPTION PERSPECTIVE

Zhe Zhang

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) p.3

CONCEPTUALIZING AN IDENTITY-ORIENTED BRAND MANAGEMENT APPROACH

Klaus-Peter Wiedmann

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) p.543

SPORTSWEAR AS COMMUNICATION – A COMPARISON BETWEEN IDENTITY SIGNALING AND HOW THEY ARE PERCEIVED

Jisuk Chang, Yoon Heo, Choong Hoon Lim

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) p.493

EXTENDING THE LUXURY EXPERIENCE TO SOCIAL MEDIA – CO-CREATION OF BRAND IDENTITY IN A BRANDED EXHIBITION

Elina Koivisto, Pekka Mattila, Elina Korpela, Laura Perjo

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) pp.266-267

THE IDENTITY OF INDEPENDENT NICHE LUXURY BRANDS: DIFFERENTIATING CHARACTERISTICS AND THE ROLE OF AUTHENTICITY

Fabio Duma, Mark Popcsev

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) pp.245-252

REVITALISING A NATION’S IDENTITY: THE DEVELOPMENT OF A NATIONAL DRESS FOR THE PEOPLE OF TANZANIA

Charles Kahabi, Tracy Cassidy

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) p.211

BRAND IDENTITY: TRADITION VALUES AS FUTURE ASSET. SALVATORE FERRAGAMO CASE HISTORY

Stefania Ricci, Museo Salvatore Ferragamo

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) p.911

LUXURY AND SOCIAL MEDIA: CRAFTING BRAND IDENTITY THROUGH FACEBOOK POSTS

Esterina Nervino

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) pp.506-508

REACHING FOR THE BETTER ME: DEVELOPMENT OF A SCALE TO MEASURE LUXURY CONSUMER – PERSONAL IDENTITY ENRICHMENT

Antigone G. Kyrousi, Eirini Koronaki, Prokopis K. Theodoridis

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) p.192