KOREASCHOLAR

OTHER- AND SELF-BENEFIT FRAMING OF SUSTAINABILITY – THE ROLE OF WARM GLOW AND VALUE ORIENTATION IN SUSTAINABLE FASHION MARKETING

Barbara Behre, Verolien Cauberghe, Dieneke Van de Sompel

Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan (2024.07) p.147

THE EFFECTS OF THE FIRM'S STRATEGIC MARKETING ORIENTATION ON VALUE CO-CREATION AND RELATIONSHIP PERFORMANCE

Kyong Ryul Koo, Jeong Hye Choi, Kyung Hoon Kim, Nam Hee Jin

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) pp.40-41

THE SPIRIT OF CRUISING THE OCEAN: CUSTOMER EXPERIENCES AND VALUE ORIENTATION IN LUXURY TOURISM

Nadine Hennigs, Steffen Schmidt, Franziska Labenz, Evmorfia Karampournioti

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) p.359