KOREASCHOLAR

THE NEW AGE OF DIGITAL DIGITAL TRANSFORMATION OF THE CHINESE LUXURY MARKET

Dong Yang

Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan (2024.07) pp.650-651

CREATING AGE-INCLUSIVE OMNICHANNEL FASHION BRAND EXPERIENCES USING NEW TECHNOLOGIES

Rosy Boardman, Courtney Chrimes

Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan (2024.07) pp.470-471

WINDOW DRESSING: THE MOTIVATIONS DRIVING CONSPICUOUS CONSUMPTION IN THE DIGITAL AGE

Mark Cleveland, Carly Yuan

Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan (2024.07) pp.16-17

FASHION AND BEAUTY ADVERTISING MODELS’ AGE AND ITS IMPACT ON OVER 50 FEMALE CONSUMERS’ PURCHASE INTENTION

Hélia Pereira, Maria De Fátima Salgueiro

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.824-826

THE FUTURE OF INFLUENCER MARKETING IN THE DIGITAL AGE OF VIRTUAL INFLUENCERS

Wendy Bendoni, Faina Danielian

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.604-607

AGE AND GENDER DIFFERENCES IN CHINESE CONSUMERS’ PERCEPTIONS OF WECHAT AND E-WOM INTENTION

Yoo-Kyoung Seock, Christina F. Zeng

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.523-526

HOW ROLE IDENTITY SALIENCE, NORMATIVE INFLUENCE, AND GIFT GIVING IN THE DIGITAL AGE IMPACT CONSPICUOUS CONSUMPTION BEHAVIOR: EVIDENCE FROM EMERGING MARKETS

Aniruddha Pangarkar

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.418-422

TALKING ABOUT MY GENERATION: REVISITING THE INFLUENCE OF AGE IN LUXURY COUNTERFEIT CONSUMPTION

Julia Pueschel, Beatrice Parguel, Cecile Chamaret, Pierre Valette-Florence

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) p.20

BRAND AND LINE EXTENSIONS: AN EMPIRICAL STUDY FROM THE NEW AGE LUXURY INDUSTRY

Ashok Som, Naja Pape

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) p.893

ANALYSIS OF LIFESTYLE AND BEHAVIORS OF KOREAN FEMALES AGE GROUPS FROM 20 TO 50 WHO SHOP FOR TV HOME SHOPPING FASHION PRODUCTS

Joo Hee Park, Chil Soon Kim

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) pp.677-678

EFFECT OF COGNITIVE AGE ON BODY CATHEXIS, CLOTHING BENEFIT, AND PURCHASE BEHAVIOR: A CROSS-CULTURAL COMPARISON BETWEEN KOREAN AND AMERICAN WOMEN IN THEIR 40S AND 50S

Heejin An, Minjung Park, In-Seong Lee

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) pp.595-598

FASHION DISRUPTION IN THE DIGITAL AGE

Wendy K. Bendoni, Mine Üçok Hughes, Alyson Nagel

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) pp.333-337