KOREASCHOLAR

YOGA PANTS: A CASE OF CULTURAL APPROPRIATION OR CULTURAL APPRECIATION?

Maria Kniazeva

Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan (2024.07) p.58

REVISITING SYMBOLIC CONSUMPTION – CULTURAL CAPITAL AND HABITUS FOR GESTALT SELF-PERFORMANCE

Connie Mak

Global Fashion Management Conference 2021 Global Fashion Management Conference at Seoul (2021.11) pp.425-426

DEFINING POTENTIAL RESEARCH DIRECTIONS OF BRAND ENGAGEMENT INTO SELF-CONCEPT: CONSUMERS’ CULTURAL DIMENSIONS PERSPECTIVE

Olga Nechaeva, Raffaele Donvito, Valentina Mazzoli

Global Fashion Management Conference 2021 Global Fashion Management Conference at Seoul (2021.11) pp.400-404

IMPACT OF CULTURAL DISCOUNT ON GLOBAL B2B ARTHOUSE FILM MARKET

Jung Eun Kwon, Youseok Lee

Global Fashion Management Conference 2021 Global Fashion Management Conference at Seoul (2021.11) p.356

WHEN FASHION GENES IS INJECTED INTO TRADITIONAL CULTURE: EXPLORING THE EFFECT OF DESIGN ELEMENTS OF CULTURAL AND CREATIVE PRODUCT ON BRAND VALUE AND SUSTAINED COMPETITIVE ADVANTAGE IN FASHION INDUSTRY

Chunlin Yuan, Kyung Hoon Kim, Hakil Moon, Shuman Wang, Yue Liu

Global Fashion Management Conference 2021 Global Fashion Management Conference at Seoul (2021.11) p.351

THE INFLUENCE OF CROSS-CULTURAL EFFECT ON KÉRASTASE (L’OREAL GROUP) CONSUMER-BRAND RELATIONSHIP AND ENGAGEMENT

Pedro Nobre, Ricardo Godinho Bilro, Sandra Maria Correia Loureiro

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.804-809

DOES CULTURE MATTER IN ONLINE FASHION PRODUCTS PURCHASE BEHAVIOR? EVIDENCES FROM A CROSS-CULTURAL ANALYSIS OF ALIBABA CUSTOMERS

Monica Faraoni, Lala Hu, Lamberto Zollo, Riccardo Rialti

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.759-760

ART FASHIONIZATION AND THE NEW CULTURAL DIASPORA OF ART

Pielah Kim, Chiara Colombi

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.672-676

HOW COUNTRY OF ORIGIN AND MATERIALISM INFLUENCE PURCHASE INTENTION OF LUXURY GOODS ONLINE AMONG MILLENNIALS: CROSS-CULTURAL STUDY

Regina Burnasheva, Yonggu Suh

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.536-537

COUNTERFEIT LUXURY GOODS IN EMERGING MARKETS: THE ROLE OF ETHICAL, SOCIAL, AND CULTURAL FACTORS IN CONSUMER DECISION-MAKING

Aniruddha Pangarkar

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.341-345

BUILDING BRAND PERSONALITY IN THE HIGH-END CULTURAL AND CREATIVE INDUSTRIES

Klaus Heine, Marco Eisenberg, Vera Seidemann

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) p.527

THE RELATIONSHIP BETWEEN SERVICE QUALITY AND CUSTOMER EQUITY IN TRADITIONAL MARKET: A CROSS CULTURAL STUDY

Huanzhang Wang, Kyung Hoon Kim

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) pp.485-486

FROM OCCIDENT TO ORIENT: A CROSS-CULTURAL COMPARISON OF BRAND LOVE AND CONSUMER BEHAVIOR IN THE LUXURY FASHION AND ACCESSORIES MARKET

Julia Finnegan

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) p.416

UNDERSTANDING FASHION CONSUMER’S INFORMATION ADOPTION AND DECISION MAKING PROCESS OF SUSTAINABLE FASHION PRODUCTS IN SOCIAL MEDIA PLATFORM: A CROSS-CULTURAL STUDY BETWEEN SOUTH KOREA AND CHINA

Hyun Min Kong, Eunju Ko

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) pp.382-384

GLOBAL OR LOCAL MULTI-CHANNEL SOCIAL MEDIA STRATEGY? A CROSS-CULTURAL ANALYSIS OF FASHION SOCIAL MEDIA CHANNELS - IMPLICATIONS FOR CROSS-CULTURAL SOCIAL MEDIA OPTIMIZATION (UNITED STATES, FRANCE, GERMANY AND AUSTRIA)

Nina Pongratz, Sandra Diehl

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) pp.355-364

THE INFLUENCE OF ONLINE CUSTOMER REVIEWS ON RETAILERS' PERFORMANCE IN ONLINE FASHION FROM A CROSS-CULTURAL PERSPECTIVE

Tobias Maximilian Lohse, Jan Kemper, Malte Brettel

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) pp.337-342

THE CROSS-CULTURAL STUDY OF THE EFFECT OF BRAND EQUITY AND BRAND PERSONALITY ON CUSTOMER VALUE IN FAST-FASHION INDUSTRY

Rachata Rungtrakulchai

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) p.336

A CROSS-CULTURAL INVESTIGATION OF FAST FASHION CONSUMPTION

Nali Alimen

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) p.335

INDIVIDUAL DIFFERENCES IN CULTURAL CAPITAL: THE IMPACT OF THE VISUAL MERCHANDISE DISPLAY ON CONSUMER PURCHASES OF LUXURY BRANDS

Maria Logkizidou, Robert J. Angell, Paul Bottomley

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) pp.50-53

GLOBAL OR LOCAL FASHION CONSUMER SEGMENTS? A CROSS-CULTURAL ANALYSIS OF DIFFERENT FASHION CONSUMER LIFESTYLE CLUSTERS BASED ON CENTRAL FASHION CONSUMPTION MOTIVES IN FOUR COUNTRIES (UNITED STATES, FRANCE, GERMANY AND AUSTRIA)

Nina Pongratz, Sandra Diehl

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) pp.21-23