KOREASCHOLAR

ANALYSING AI-GENERATED LUXURY FASHION: THE PERCEIVED VALUE AND CUSTOMER’S PURCHASE INTENTION

Margarida Matias, Ricardo Godinho Bilro, Sandra Maria Correia Loureiro

Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan (2024.07) pp.397-401

THE EFFECTS OF THE MOBILE SNS EXPERIENCE ON VALUE CO-CREATION BEHAVIOURS AND CUSTOMER LIFETIME VALUE

Nam Hee Jin, Kyong Ryul Koo, Kyung Hoon Kim

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) pp.458-462

THE EFFECTS OF SUSTAINABLE FASHION KNOWLEDGE ON BENEFIT, RISK, CUSTOMER PERCEIVED VALUE AND BEHAVIORAL INTENTION

Jinghe Han, Eunju Ko

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) pp.385-387

THE CROSS-CULTURAL STUDY OF THE EFFECT OF BRAND EQUITY AND BRAND PERSONALITY ON CUSTOMER VALUE IN FAST-FASHION INDUSTRY

Rachata Rungtrakulchai

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) p.336

INFLUENCES OF ROBOTICS ON CUSTOMER VALUE IN INDUSTRIAL MARKETING RELATIONSHIP

Juran Kim

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) p.151

THE EFFECTS OF DONGDAEMUN FASHION TOWN'S CO-PRODUCTION, CO-INNOVATION, AND VALUE CO-CREATION: FOCUS ON CUSTOMER EQUITY

Sunghwa Yong, Eunju Ko

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) pp.833-834

ASSESSING SUSTAINABLE CUSTOMER VALUE IN FASHION SOCIAL PLATFORMS

Sung Hwan Yeo, Kyung Hoon Kim, Juran Kim

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) p.691

MODELING CUSTOMER LIFETIME VALUE OF A FASHION RETAILER CUSTOMER

Anita Pansari, V. Kumar

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) p.573

THE SPIRIT OF CRUISING THE OCEAN: CUSTOMER EXPERIENCES AND VALUE ORIENTATION IN LUXURY TOURISM

Nadine Hennigs, Steffen Schmidt, Franziska Labenz, Evmorfia Karampournioti

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) p.359