KOREASCHOLAR

THE INFLUENCE OF AUGMENTED REALITY ON THE PURCHASE DECISION PROCESS OF ONLINE FASHION CONSUMERS

Mónica Mendes Ferreira, Joana Lopes

Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan (2024.07) p.381

WHAT FACTORS INFLUENCE CONSUMERS TO HAVE POSITIVE ATTITUDE TOWARD FASHION VIRTUAL INFLUENCER?

Jewon Lyu, Ziyou Jiang, Sumin Shin, Ralph Dinko

Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan (2024.07) p.291

HOW TO WRITE THE BRAND NAME? SCRIPT USED FOR THE BRAND NAME INFLUENCE ON BRAND IMAGE AND BRAND ATTITUDE IN REGARD TO PRODUCT-CATEGORY SCHEMA FIT

Roshchupkina Olga

Global Fashion Management Conference 2021 Global Fashion Management Conference at Seoul (2021.11) pp.405-411

THE INFLUENCE OF PRODUCT IMAGE TYPES ON CONSUMER RESPONSE IN ONLINE SHOPPING

Juhyun Kim, Huanzhang Wang

Global Fashion Management Conference 2021 Global Fashion Management Conference at Seoul (2021.11) p.115

THE INFLUENCE OF CELEBRITIES ON FOLLOWERS’ VEGETARIAN FOOD PURCHASE

Jihyeon Lee, Junghoon Moon, Dongmin Lee

Global Fashion Management Conference 2021 Global Fashion Management Conference at Seoul (2021.11) pp.110-114

THE INFLUENCE OF CROSS-CULTURAL EFFECT ON KÉRASTASE (L’OREAL GROUP) CONSUMER-BRAND RELATIONSHIP AND ENGAGEMENT

Pedro Nobre, Ricardo Godinho Bilro, Sandra Maria Correia Loureiro

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.804-809

ASSESSING HOW RISK PERCEPTIONS REGARDING HIGH OR UNCERTAIN DOMESTIC SHIPPING CHARGES INFLUENCE PURCHASE DECISIONS: THE CASE OF ONLINE AUCTION MARKETPLACES FOR DECORATIVE ARTS AND LUXURY GOODS

Sari Silvanto, Jason Ryan

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.763-765

CAN REGULATORY FOCUS INFLUENCE THE JUDGEMENT OF “THESE SUIT ME!” ? A COMPARISON BETWEEN WESTERN AND EASTERN CONSUMERS

Mayuko Nishii

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.761-762

THE INFLUENCE OF LIVE STREAMING SERVICE OF WEB CELEBRITY ON CONSUMER IMPULSIVE BUYING BEHAVIOR

Xiaolei Yu, Kyunghoon Kim, Shuman Wang

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) p.700

PERCEIVED RISK AND VALUE INFLUENCE ON SUSTAINABLE FASHION CONSUMPTION

Jinghe Han, Eunju Ko

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) p.695

HOW COUNTRY OF ORIGIN AND MATERIALISM INFLUENCE PURCHASE INTENTION OF LUXURY GOODS ONLINE AMONG MILLENNIALS: CROSS-CULTURAL STUDY

Regina Burnasheva, Yonggu Suh

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.536-537

THE INFLUENCE OF CORE CAPABILITY OF A FIRM AND PERCEIVED CSR ON PURCHASING BEHAVIOR IN A DIFFERENT STORE TYPE

Ha Youn Kim, Yuri Lee, Jong-Youn Rha, Jihyun Yoon, Yeo Jin Jung

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.483-488

THE INFLUENCE OF TYPEFACE ON CONSUMER ATTITUDE TOWARD AI PRODUCTS

Hye Jin Rye, Dong Mo Koo, Joonheui Bae

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.464-465

THE INFLUENCE OF CONSUMPTION GOALS ON AI-DRIVEN RECOMMENDATION AGENT VALUE OF STITCH FIX

Juran Kim, Seungmook Kang, Joonheui Bae

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) p.463

HOW ROLE IDENTITY SALIENCE, NORMATIVE INFLUENCE, AND GIFT GIVING IN THE DIGITAL AGE IMPACT CONSPICUOUS CONSUMPTION BEHAVIOR: EVIDENCE FROM EMERGING MARKETS

Aniruddha Pangarkar

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.418-422

THE INFLUENCE OF COGNITIVE RESOURCE DEPLETION ON CREATIVE IDEA GENERATION

Juhee Yoo, Subin Im, Jongwan Cho

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.335-337

INFLUENCE OF SUSTAINABILITY CONSCIOUSNESS

Mijeong Noh, Carmen Keist

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) p.267

THE INFLUENCE OF FIRM/INDUSTRY PERFORMANCE ON CONSUMER WELL-BEING

Apiradee Wongkitrungrueng, Nakarin Amarase, Nuntanid Thongsri

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.188-191

HARNESSING THE INFLUENCE OF SOCIAL MEDIA IN ONLINE LUXURY BRAND COMMUNICATION

Xiaoming Lu, Raffaele Filieri, Mizan Rahman

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.105-128

THE INFLUENCE OF PERSONAL FACTORS ON INCONSPICUOUS CONSUMPTION: MEDIATING EFFECT OF NEED-FOR-UNIQUENESS

Min-Young Lee, Dong Mo Koo, Joonheui Bae

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.65-5