KOREASCHOLAR

CONNOISSEURSHIP CONSUMPTION & MARKET EVOLUTION: THE CASE OF THE SWISS MECHANICAL WATCH INDUSTRY AND THE EMERGENCE OF NEW LUXURY WATCH BRANDS

Matthias Pieth, Fabio Duma

Global Fashion Management Conference 2021 Global Fashion Management Conference at Seoul (2021.11) p.241

UNDERSTANDING THE MILLENNIALS' MIND PURCHASING PRE-LOVED LUXURY WATCH

Piyanuch Prasatporn, Burim Otakanon, Phallapa Petison

Global Fashion Management Conference 2021 Global Fashion Management Conference at Seoul (2021.11) pp.71-75

BREAKING THE RULES OF LUXURY: DECODING A BORN DIGITAL NICHE WATCH BRAND’S RECIPE FOR SUCCESS IN A COMPETITIVE MARKET

Fabio Duma, Maya Gadgil

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.554-564

WHAT LUXURY WATCH BRANDS NEED TO KNOW WHEN ON INSTAGRAM

Fitri Aprilianty, Armansyah Adhityo Pramono, Reza Ashari Nasution, Nurrani Kusumawati, Annisa Rahmani Qastharin

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) p.133

CULTIVATING CORPORATE REPUTATION FROM THE BOTTOM: EVALUATION OF SERVICE ENCOUNTER MANAGEMENT IN LUXURY WATCH MONOBRAND BOUTIQUES

Fabio Duma, Christine Hallier Willi

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) pp.793-797

ART OF INVENTION: MARKETING STRATEGIES FOR INDEPENDENT LUXURY WATCH BRANDS.

Maria Bashutkina

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) pp.142-151