KOREASCHOLAR

UNDERSTANDING MICRO-MOMENTS IN MOBILE SHOPPING: SEQUENTIAL LINKAGES BETWEEN CURIOSITY AND CONSUMER TRAITS

Jennifer Huh, Hye-Young Kim

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) p.314

EXPLORING CUSTOMER EXPERIENCE WITH TABLETS IN M-COMMERCE: THE CASE OF WINE AND LUXURY BRANDS

PELET Jean-Eric, LECAT Benoît, El Amrani Redouane, Papadopoulou Panagiota

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) p.763