KOREASCHOLAR

WHY HUMAN+AI IS NEEDED? BRAIN SPECIALIZATION THEORY EXPLAINS HOW MARKETING ARTIFICIAL INTELLIGENCE CAN HELP REDUCE INFORMATION OVERLOAD ON DECISION MAKERS’ BRAINS DURING FASHION PRODUCT PURCHASE

Olga Kim, Wenying Tan, Eun-Ju Lee

Global Fashion Management Conference 2021 Global Fashion Management Conference at Seoul (2021.11) pp.354-355

USING NEURAL TOPIC MODELING TO EXTRACT MARKETING INTELLIGENCE FROM SOCIAL MEDIA REVIEW

Byeongdo Yoon, Eun-Ju Lee

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) p.451