KOREASCHOLAR

VISUAL AND VERVAL PRESENTATIONS OF HAPTIC INFORMATION IN ONLINE FASHION STORES AND CONSUMERS’ IMAGERY INFORMATION-PROCESSING AND SATISFACTION

Tae Youn KIM, Yoon-Jung LEE

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.412-417

CONSUMER DECISION MAKING PROCESS IN IN-STORE SHOPPING: FOCUSING ON SENSORY EXPERIENCES AND MENTAL IMAGERY

Minjung Park, Minjeong Kim, Junghwan Kim, Jungmin Yoo

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) pp.456-457

THE BRAND WEBSITE`S POTENTIAL FOR CONDITIONING THE EXPERIENCE OF MENTAL IMAGERY: THE ROLE OF WEBSITE USABILITY

Imed Ben Nasr, Kenneth R Deans, Lisa Thomas

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) pp.768-769