KOREASCHOLAR

MULTICHANNEL PRESENCE, BOON OR CURSE?: A COMPARISON IN PRICE, LOYALTY, REGRET, AND DISAPPOINTMENT

Satadruta Mookherjee, Jennifer J. Lee

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.696-699

THE ROLE OF THE MULTICHANNEL SALES CONTEXT DRIVING ONLINE SOCIAL INTERACTIONS

Jikyung (Jeanne) Kim, Sanghwa Kim, Jeonghye Choi

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) p.236

A RESEARCH ON THE CHARACTERISTICS OF DONGDAEMUN FASHION MARKET AND MULTICHANNEL ATTRIBUTES: FOCUSING ON CUSTOMER EQUITY

Jeonmi Ko, Minyoung Lee, Heeju Chae, Eunju Ko

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) pp.845-846

CONSUMER EXPERIENCE IN A MULTICHANNEL RETAIL ENVIRONMENT: A CROSS-COUNTRY STUDY OF THE FASHION INDUSTRY

Marta Blazquez Cano

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) pp.439-454