KOREASCHOLAR

MOTIVATIONS AND MEDIA INFLUENCES THAT DRIVE MILLENNIALS AND GEN Z ONLINE LUXURY PURCHASING DECISIONS

Vittoria Lama, Patricia Sanmiguel Arregui, Tekila Harley Nobile

Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan (2024.07) pp.603-607

LUXURY BRANDS IN ONLINE GAMING: ENHANCING PERCEIVED QUALITY OF LUXURY PRODUCTS

Mariana Berga Rodrigues, Sandra Maria Correia Loureiro, João Guerreiro, Maria Inês Romero

Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan (2024.07) pp.375-380

LUXURY FASHION SECOND-END AND NEW MOTIVATIONS AND TRENDS IN A PANDEMIC CONTEXT FROM ONLINE COMMUNITIES

Monica Faraoni, Silvia Ranfagni

Global Fashion Management Conference 2021 Global Fashion Management Conference at Seoul (2021.11) pp.418-422

DOES CONSUMERS’ ONLINE ENGAGEMENT MODERATE THE RELATIONSHIP BETWEEN THE POWER OF STAR DESIGNER AND THE LUXURY BRAND DESIRABILITY?

D Hach Soeur, Anwar Sadat Shimul, Ian Phau

Global Fashion Management Conference 2021 Global Fashion Management Conference at Seoul (2021.11) pp.295-299

REINVENTING SWISS LUXURY WATCHMAKING RETAIL IN THE COVID ERA: THE IMPACT OF CONSUMER-FACING TECHNOLOGIES ON OFFLINE AND ONLINE CX

Pr.Ivan Coste-Maniere, Cialfi Giovanna

Global Fashion Management Conference 2021 Global Fashion Management Conference at Seoul (2021.11) pp.239-240

ASSESSING HOW RISK PERCEPTIONS REGARDING HIGH OR UNCERTAIN DOMESTIC SHIPPING CHARGES INFLUENCE PURCHASE DECISIONS: THE CASE OF ONLINE AUCTION MARKETPLACES FOR DECORATIVE ARTS AND LUXURY GOODS

Sari Silvanto, Jason Ryan

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.763-765

HOW COUNTRY OF ORIGIN AND MATERIALISM INFLUENCE PURCHASE INTENTION OF LUXURY GOODS ONLINE AMONG MILLENNIALS: CROSS-CULTURAL STUDY

Regina Burnasheva, Yonggu Suh

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.536-537

HARNESSING THE INFLUENCE OF SOCIAL MEDIA IN ONLINE LUXURY BRAND COMMUNICATION

Xiaoming Lu, Raffaele Filieri, Mizan Rahman

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.105-128

WHY GAME PLAYERS PURCHASE LUXURY ITEMS IN ONLINE GAME? - FOCUSING UPON LUXURY SKIN IN LEAGUE OF LEGENDS

Sang Jin Kim, Kyong Ryul Koo, Honglei Liu, Kyung Hoon Kim

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) p.877

THE ONLINE SEMIOTICS OF HISTORY & HERITAGE OF FASHION LUXURY BRANDS – AN EXPLORATION OF THEIR WEBSITES

Anne-Flore Maman Larraufie, Clémence Freuslon

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) pp.818-819

EMPOWERMENT THROUGH THE USE OF INGRATIATION IN HERMÈS ONLINE LUXURY BRAND COMMUNITIES

Marina Leban, Benjamin Voyer

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) p.512

EXPERIENTIAL E-LUXURY: THE RISE OF ONLINE FASHION BRANDING

Kate Armstrong, Eva Schwarz, Nikita Richards

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) pp.497-501

THE APPROPRIATENESS OF PROMOTING LUXURY BRANDS ONLINE. THE EFFECTS OF BRAND HIERARCHY AND LUXURY VALUE

Alexandra Karpova, Thao Nguyen, George Balabanis

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) pp.389-390

LUXURY BRANDS AND THE ONLINE COMMUNICATION: NEW CHALLENGES IN A CHANGING CONTEXT

Cecilia Casalegno, Fabrizio Mosca

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) p.189

EFFECTS OF CONTEXTUAL PROMOTIONS AND ONLINE INFORMATION ON REVENUE PERFORMANCE IN LUXURY HOTEL INDUSTRY: AN EMPIRICAL INVESTIGATION OF GLOBAL RESORT HOTELS

Seongsoo Jang, Luiz Moutinho

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) pp.105-112