Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan (2024.07) pp.671-687
Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan (2024.07) pp.306-307
MULTICHANNEL PRESENCE, BOON OR CURSE?: A COMPARISON IN PRICE, LOYALTY, REGRET, AND DISAPPOINTMENT
Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.696-699
Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.650-655
THE EFFECT OF PRICE PRECISION ON LUXURY TRAVEL
Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) p.268
CONSUMER’S PRICE PERCEPTION AND SALES PROMOTION OF FASHION BRANDS IN THE SOCIAL COMMERCE MARKET
Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) p.550
THE ODD EVEN PRICE PARADOX IN THE FASHION LUXURY SECTOR
Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) pp.329-334
Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) p.878
Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) p.770
CONSUMER INTENTION TO USE MOBILE PROMOTIONS: ITS RELATION TO PRICE PERCEPTION AND CHOICE HEURISTICS
Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) pp.756-757
THE SILENT INFLUENCE OF FASHION MANNEQUINS ON PRICE AND LUXURIOUSNESS PERCEPTIONS
Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) pp.379-385
PRICE PROMOTIONS AND BRAND EQUITY: THE CASE OF LUXURY BRANDS
Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) pp.76-88