KOREASCHOLAR

QUALITY VS. IMAGE: SUSTAINABLE BRAND EQUITY WITH A CUSTOMER-BASED APPROACH

Ken Kumagai

Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan (2024.07) pp.578-581

LUXURY BRANDS IN ONLINE GAMING: ENHANCING PERCEIVED QUALITY OF LUXURY PRODUCTS

Mariana Berga Rodrigues, Sandra Maria Correia Loureiro, João Guerreiro, Maria Inês Romero

Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan (2024.07) pp.375-380

ENHANCING CUSTOMER ENGAGEMENT IN LIVE COMMERCE ― INSIGHTS FROM RELATIONSHIP QUALITY AND AFFORDANCE―

Songyuan Wu

Global Fashion Management Conference 2024 Global Fashion Management Conference at Milan (2024.07) pp.279-280

Effects of Experiential Quality and MZ Generation's Brand Engagement on Experience Value Creation: Analysis of Psychological Process in the Experience-based Subscription Economy Platform

Myoung-a An, Sang-Lin Han

Global Fashion Management Conference 2021 Global Fashion Management Conference at Seoul (2021.11) pp.122-123

EXPLORING MEASUREMENT OF SERVICE EXPERIENCE QUALITY FOR DIGITAL STREAMING SERVICE

Jinsoo Kim, Joonheui Bae, Kyung Hoon Kim

Global Fashion Management Conference 2021 Global Fashion Management Conference at Seoul (2021.11) p.121

HOW DOES THE SNS SERVICE QUALITY OF FASHION E-COMMERCE AFFECT CHINESE CONSUMER ENGAGEMENT？

Jing ZHANG

Global Fashion Management Conference 2021 Global Fashion Management Conference at Seoul (2021.11) pp.91-92

CHANGES IN FOOD PURCHASE BEHAVIOR ASSOCIATED WITH PERCEIVED QUALITY-OF-LIFE BENEFITS OF VEGETARIAN DIET

Nayeong Kim, Junghoon Moon

Global Fashion Management Conference 2021 Global Fashion Management Conference at Seoul (2021.11) pp.57-63

EXPLORING SUBSCRIBER ENGAGEMENT AND QUALITY IN OTT (OVER THE TOP) INDUSTRY

Huanzhang Wang, Hakil Moon, Honglei Liu, Kyung Hoon Kim

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) p.835

THE RELATIONSHIP BETWEEN SERVICE QUALITY AND CUSTOMER EQUITY IN TRADITIONAL MARKET: A CROSS CULTURAL STUDY

Huanzhang Wang, Kyung Hoon Kim

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) pp.485-486

HOW MID- TO LOW-END BRAND PERSONALITY IMPACTS PERCEIVED QUALITY, COMMITMENT, AND LOYALTY? COMPARING KOREAN VS. CHINESE CONSUMERS’ATTITUDES TOWARD GLOBAL AND LOCAL BRANDS

Su Jin Yang, Yuri Lee

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) pp.200-205

SAFETY SERVICE QUALITY AND FRONTLINE JOB PERFORMANCE

Sang Jin Kim, Hee Seok Woo, Kyung Hoon Kim

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) p.130

SERVICE QUALITY, SATISFACTION, BRAND ATTITUDE AND CUSTOMER EQUITY IN TRADITIONAL MARKET

Huanzhang Wang, Kyung Hoon Kim, Honglei Liu

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) p.835

APPLYING HOUSE OF QUALITY IN MALAY SARONG DESIGN

Mardziah Md Kamal, Yi Wang, Richard Kennon

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) pp.771-772