KOREASCHOLAR

HOW INTERACTION OF STREAMERS ENHANCES LIVE STREAMING SALES: EVIDENCE FROM LUXURY BRANDS

Guoxin LI, Yue CAO, Peiwen TANG, Honglei LIU

Global Fashion Management Conference 2021 Global Fashion Management Conference at Seoul (2021.11) p.160

DO PROMOTIONS INCREASE HEALTH? THE MODERATING ROLE OF SALES PROMOTION AMONG CONSUMERS’ PURCHASE AND EXERCISE BEHAVIORS

Seongsoo Jang, Hwang Kim, Vithala R. Rao

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.656-660

PRICING ADD-ON PRODUCTS: THE EFFECT OF PRICE DIFFERENCES AMONG BASE AND ADD-ON PRODUCTS OF MOBILE GAMES ON ADD-ON PRODUCT SALES

Seongsoo Jang, Jaihak Chung, Philip James Kitchen

Global Fashion Management Conference 2019 Global Fashion Management Conference at Paris (2019.07) pp.650-655

CONSUMER’S PRICE PERCEPTION AND SALES PROMOTION OF FASHION BRANDS IN THE SOCIAL COMMERCE MARKET

Eun Young Kim, Min-young Lee

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) p.550

HOW ONLINE CUSTOMER REVIEWS AFFECT SALES AND RETURNS IN FASHION

Tobias Maximilian Lohse, Jan Kemper, Malte Brettel

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) pp.501-506

THE ROLE OF THE MULTICHANNEL SALES CONTEXT DRIVING ONLINE SOCIAL INTERACTIONS

Jikyung (Jeanne) Kim, Sanghwa Kim, Jeonghye Choi

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) p.236

ANTECEDENTS OF PART-TIME SALES ASSOCIATES TURNOVER INTENTION IN APPAREL RETAILING

Mijeong Noh, Kim K. P. Johnson, Jayoung Koo

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) p.743

USING CROWD SOURCING TO SOLVE THE FITTING PROBLEM IN ONLINE FASHION SALES

Yanqing Zhang, Oskar Juhlin

Global Fashion Management Conference Renaissance of Marketing and Management in Fashion (2015.06) pp.62-66