KOREASCHOLAR

ECONOMIES OF SMALL: NICHE STRATEGIES AND SUCCESS FACTORS OF INDEPENDENT LUXURY BRANDS IN A GLOBAL MARKET DOMINATED BY BIG BUSINESS

Fabio Duma, Mark Popcsev, Daniel Seelhofer

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) pp.343-350

COMPETITION BETWEEN GENERALIST AND SPECIALIST IN A SMALL BUSINESS CONTEXT

Jeeyeon Kim, Woo Yong Jo, Alex Jiyoung Kim, Jeonghye Choi

Global Fashion Management Conference 2017 Global Fashion Management Conference at Vienna (2017.07) pp.128-129