KOREASCHOLAR

CROWDFUNDING: AN INNOVATIVE DIGITAL APPROACH TO FINANCE AND PROMOTE ART

Natalia Maehle

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.936-937

BEING TRANSFORMED BY LUXURY FASHION BRANDS’ ART FOUNDATIONS

Alessia Grassi

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.1540-1542

IMPACT OF ARTIFICIAL INTELLIGENCE IN CUSTOMER SERVICE: STATE OF THE ART

Sophie Conti, Bernard Gourvennec, Romain Billot

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.807-823

A STUDY ON THE BRAND EXPERIENCE OF LUXURY FLAGSHIP BRAND STORE WITH ART COLLABORATION

Yeonseo Park, Eunju Ko

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) p.677

Using ZMET to Construct the Consensus Map for Online Art-based Startups

Juhyun Kim

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) p.238

WHAT IS THE SUSTAINABILITY IN LOCAL BRANDING? －CONSIDERATION FROM STRUCTURE MODEL OF THE REGIONAL RE-BIRTH IN TESHIMA (ART SETOUCHI)－

Shinya Nakami, Tetsuma Emmaru, Koji Osaki

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.161-165

DOES CULTURE MATTER IN ART INFUSION? IMPLICATIONS FOR LUXURY ADVERTISING

Hyejin Jun, Yuri Seo, Felix Septianto, Eunju Ko

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) p.150

ANALYZING THE ART OF CREATIVE STORYTELLING IN BRANDED CONTENT DIGITAL VIDEO ADVERTISING

Park Beede, Donghee Shin

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.138-143

PERFUME, THE ART OF TOMORROW

Katia Batoussova, Ivan Coste-Manière

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.1624-1625

ART APPRECIATION OPENS AFFIRMED MINDS TO CULTURAL DIVERSITY

Donghwy An, Boram Lee, Nara Youn

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.1612-1617

OPERA: PERFORMING ART AS LUXURY IN FASHION CITIES. RESEARCH ISSUES FOR MARKETING

Nicola Bellini

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.1511

THE SEAT OF THE SOULAND THE SOUL OF THE SEAT: VALUING THE ART OF THE TRADITIONAL UPHOLSTERER

Tracy Cassidy

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.749-759

HOW NON-PROFIT ART WEBSITES IMPROVE THEIR VISIBILITY?

Lili Zheng

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) p.1231

MANAGING THE BRAND ART GALLERY: ART VISUALIZATION AND OVERALL EVALUATION

Sandra Maria Correia Loureiro, Filipa Lima

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.1050-1061

INFLUENCE OF CULTURAL ART POLICY UPON CONSUMER ANDCOMPANY IN GLOBAL FASHION CITY

Dayun Jeong, Eunha Chun, Eunju Ko

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.755-759

SIMPLE LIFE (CHANG UCCHIN MUSEUM OF ART)

Yujin Chang

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) pp.1289-1290

MAPO ART MADANG, MAPO ART TANK

Jooeun Sung

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) p.1288

MARKETING OF THE HERITAGE PUGUR HAND EMBROIDERY ART IN INDIA

S. Vasanthi

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) pp.956-969