CONSUMERS EVALUATION FOR THE PRODUCTS WITH BLOCKCHAIN: THE ROLE OF KNOWLEDGE AND QUALITY OF PRODUCTS
Jungkeun Kim, Jeong Hyun Kim, Jaeseok Lee, Jihoon Jhang, Changju Kim, Jooyoung Park
Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.661
EXPERIMENTAL INVESTIGATION OF THE POSITIVE ROLE OF BLOCKCHAIN IN SOCIAL EXCHANGE
Jungkeun Kim, Areum Cho, Daniel Chaein Lee, Suh-Young Irene Park, Jaehoon Lee, Jooyoung Park, Jihoon Jhang
Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.19