KOREASCHOLAR

DESIGN STRATEGIES IN A TRANSITIONAL ECONOMY: THE CASE OF CHINESE UNDERWEAR ENTERPRISE AIMER GROUP, LTD.

Hong Yu, Ping Zhao, Jingjing Xia

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) pp.1635-1637

RELATIONSHIP ORIENTATION AS THE KEY FOR SUCCESSFUL SINO-GERMAN COMMUNICATION

Wencke Gülow, Wolfgang Fritz

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) pp.860-865