KOREASCHOLAR

THE ROLE OF CULTURE IN THE EFFECTIVENESS OF ENVIRONMENTAL APPEALS TO REDUCE UNSUSTAINABLE MEAT CONSUMPTION

Béatrice Parguel, Karine Charry, Gaëlle Pantin Sohier, Fanny Thomas

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.1044

VIRTUAL REALITY AND FASHION CULTURE CONSUMPTION: AMBIVALENT EXPERIENCES OF VIRTUAL FASHION SHOWS

Jaesuk Jung, Jihye Yu, Yuri Seo, Eunju Ko

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.1587

SYMBOLIC CONSUMPTION, CULTURE, AND GLOBAL BRANDS: COMPARING BRAND CONSUMPTIONS IN BOGOTÁ AND LONDON

Sandra Preciado, Yüksel Ekinci, Nicoletta Occhiocupo

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.1597-1602

SOCIAL INFLUENCE ON CONSUMER PURCHASE INTENTION FOR LUXURY PRODUCTS: RESEARCH ON MACAU YOUNG ADULTS’ CONSUMPTION CULTURE

Katy Y. Lei

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) p.2119