KOREASCHOLAR

THE ‘INSTA’ EFFECT ON THE INTENTION TO VISIT A DESTINATION: A CASE FOR CONSPICUOUS CONSUMPTION?

Ana Maria Soares, Beatriz Casais, Cristina Calvo-Porral

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.172

THE ROLE OF VALUES ON TOURIST’S BEHAVIORAL INTENTION TO VISIT CULTURAL PROPERTY SITES: CULTURAL PROPERTY VALUES AND CONSUMPTION VALUES

Wooyang Kim, Hyun-Sang An, Quing-Lin Li

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.1283-1284

RELATIONSHIPS AMONG CONSUMPTION VALUES, AFFECTIVE RESPONSES, AND CUSTOMER PATRONAGE INTENTION FOR LUXURY BRANDS

Sang-Lin Han, Ki-Hyung Kim, Junyean Moon

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.28-32

INFLUENCE OF VALUE ADDED PRODUCTS ON CONSUMERS’ INTENTION TO REVISIT, RECOMMEND TO OTHERS AND FUTURE CONSUMPTION PLAN: THE CASE OF VENETIAN MACAO RESORT

Kerry Li, Joseph Sy-Changco

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.1270

CONSPICUOUS GREEN PURCHASE INTENTION: THE MEDIATING ROLE OF CONSUMER ETHICS AND CONSPICUOUS CONSUMPTION

Lawrence W.T. Lo

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.336-338

DESIGN INNOVATION ATTRIBUTE, CONSUMPTION VALUE, REPURCHASE INTENTION: FOCUS ON ITEM OF ONLINE GAME CHARACTER

Sang Jin Kim, Hakil Moon, Kyung Hoon Kim

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.1743-1745

THE INTENTION OF CONSPICUOUS CONSUMPTION BEHAVIOUR FROM SOCIO-ECONOMIC PERSPECTIVE

Chi-Hsien Kuo, Nagasawa Shinya

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.1505-1506

SOCIAL INFLUENCE ON CONSUMER PURCHASE INTENTION FOR LUXURY PRODUCTS: RESEARCH ON MACAU YOUNG ADULTS’ CONSUMPTION CULTURE

Katy Y. Lei

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) p.2119

INFLUENCE OF KNOWLEDGE AND SOCIAL EMBEDDEDNESS ON INTENTION TO PARTICIPATE IN SUSTAINABLE CONSUMPTION: AN EMPIRICAL STUDY ON VOLUNTARY CARBON OFFSETTING

Yohan Kim, Sunyoung Yun, Joosung Lee, Eunju Ko

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) pp.901-919

THE EFFECTS OF CONDITIONAL SALES PROMOTION TACTIC ON CUSTOMERS’ CONSUMPTION INTENTION AND SATISFACTION: FROM THE PERSPECTIVE OF ATTITUDE THEORY

Wen-Hsuan Lee

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) pp.57-61