KOREASCHOLAR

BRIDGING DIGITAL CONVENIENCE AND PHYSICAL SENSORY ENGAGEMENT: A HUMAN-CENTRIC APPROACH TO PHYGITAL MARKETING IN THE CUSTOMER SERVICE JOURNEY

Saifeddin Alimamy

Global Marketing Conference 2025 Global Marketing Conference at Hong Kong (2025.07) pp.556-558

UNDERSTANDING E-WASTE RECYCLING BEHAVIOUR THROUGH THE THEORY OF PLANNED BEHAVIOUR: THE ROLE OF ENVIRONMENTAL VALUES, MORAL NORMS AND CONVENIENCE

Yvonne S.M. Ang, Noorita Mohammad

Global Marketing Conference 2025 Global Marketing Conference at Hong Kong (2025.07) p.462

INVESTIGATING CONSUMERS' CHOICE BETWEEN SUPERMARKETS AND CONVENIENCE STORES IN JAPAN

Junji Miyamoto

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.603-607

THE REGIONAL MARKET ENTRY AND STORE-NETWORK GROWTH OF CHAIN RETAILERS: THE CONVENIENCE STORE INDUSTRY IN JAPAN

Minami Nishikawa

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.1504-1507

THE INFLUENCE OF CONSUMER BELIEF ABOUT USING MOBILE TOUCH ID FOR IN-APP PAYMENTS: THE ROLES OF PERCEIVED CONVENIENCE, SECURITY, AND PRIVACY

Eunsin Joo

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.218