KOREASCHOLAR

THE ROLE OF CULTURE IN THE EFFECTIVENESS OF ENVIRONMENTAL APPEALS TO REDUCE UNSUSTAINABLE MEAT CONSUMPTION

Béatrice Parguel, Karine Charry, Gaëlle Pantin Sohier, Fanny Thomas

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.1044

DIFFERNCES IN ENVIRONMENTAL AWARENESS AND MASS MEDIA IMPACT ON INTENSION TO INSTALL PV AS AN ENVRIONMENTALLY FRIENDLY PRODUCT BY AGE

Mariko Kiho, Ryo Mukae, Yoshinobu Kawahara, Takashi Kawashima

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.668-672

BRAND ENVIRONMENTAL TRANSGRESSIONS AND REPERCUSSIONS: A GEN Z PERSPECTIVE

Sampa Anupurba Pahi, Anuj Jain

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.608-610

HOW DO ETHICAL AND ENVIRONMENTAL CONCERNS INFLUENCE CONSUMERS’ BUYING BEHAVIOUR? A STUDY OF SUPPLY CHAIN IN THE LUXURY SECTOR

Rawan Hamdan, Yan Sun, Eleonora Cattaneo

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.536

HOW SELF-CONSTRUAL INFLUENCES PRODUCT ENVIRONMENTAL PERCEPTION: THE SURPRISING RESULT!

Wanida Srirattanapatanon

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.520

USER VOICE ASSISTANCE ENGAGEMENT AND ENVIRONMENTAL SUSTAINABILITY CONTENT IN THE HOSPITALITY INDUSTRY: THE MODERATION EFFECT OF CULTURAL ORIENTATION AND PURPOSE OF USE

Yu-Lun Liu, Tsunwai Wesley Yuen

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.456

PERCEPTION OF BIDIRECTIONAL DISTRIBUTION SUPPLY CHAIN: ENVIRONMENTAL, WELL-BEING, QUALITY, AND COMMUNITY VALUES

Garim Lee, Hye-Young Kim, Kathryn Draeger, Karen Donohue, Greg Schweser, Ren Olive

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.56-57

WHEN YOU COME TO KNOW OF A FAMILIAR BRAND’S INVOLVEMENT IN SOCIAL, HEALTH, AND ENVIRONMENTAL ISSUES: NAVIGATING INNER CONFLICT IN CONSUMERS’ MORAL DECISION PROCESSES

Christine Huan, Jiyun Kang, Jisu Jang

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.55

EXPLORING CONSUMERS’ PRO-ENVIRONMENTAL DECISION PROCESS ABOUT GREEN HOTELS: THE ROLE OF THE VALUE-BELIEF-NORM THEORY, GREEN TRUST, and eWOM

Kyeongwon Kwon, Jaejin Lee

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.46-47

DOES HAZE PROMOTE PRO-ENVIRONMENTAL BEHAVIOR? THE INFLUENCE OF AIR QUALITY ON PRO-ENVIRONMENTAL BEHAVIOR OF CHINESE RESIDENTS

Guanghua Sheng, Jiatong Dai, Hong Pan, Siyu Che

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.166-171

THE EFFECT OF PLACE ATTACHMENT ON PRO-ENVIRONMENTAL BEHAVIOUR: THE MODERATING ROLE OF HORIZONTAL AND VETICAL COLLECTIVISM

Zening Song, Ahmad Daryanto, Didier Soopramanien

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.65-72

DOES IT MATTER? THE RELATIONSHIP BETWEEN ENVIRONMENTAL INFORMATION DISCLOSURE IN ADVERTISING AND CONSUMER ETHICAL BEHAVIORS

Hsiu-Hua Chang

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.1618-1621

THE EFFECTS OF BUSINESS TRANSPARENCY ON CONSUMER CONSCIOUS BEHAVIOR, ENVIRONMENTAL CONCERN, AND PURCHASE INTENTION: FOCUSING ON SUSTAINABLE FASHION CULTURE EVALUATION SYSTEM

Heerim Joung, Young Ju Lim, Eunha Chun, Eunju Ko

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.1590-1591

CONSUMER EXPERIENCE AS A RELATIONSHIP BETWEEN SKILLS AND ENVIRONMENTAL AFFORDANCES: AN EMBODIED APPROACH

Ali Yakhlef

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.831

ETHICAL CONSUMPTION REVISITED THROUGH THE ENVIRONMENTAL, SOCIAL, AND LEGAL DIMENSIONS

Ilenia Bregoli

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.492-498

DOES IT MATTER? THE RELATIONSHIP BETWEEN ENVIRONMENTAL INFORMATION DISCLOSURE IN ADVERTISING AND CONSUMER ETHICAL BEHAVIORS

Hsiu-Hua Chang

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.329-332

PERCEIVED RESIDENTIAL ENVIRONMENT QUALITY, PLACE ATTACHMENT, AND ENVIRONMENTAL SATISFACTION: THE COMPETING MODELS IN RURAL AND URBAN AREAS OF CHINA

Kangkang Yu, Ning (Chris) Chen, Xinkai Zhu, Jian Gao

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.1663-1668

GREEN LABEL CREDIBILITY, ENVIRONMENTAL CONCERNS, AND GREEN HOTEL STAYING INTENTIONS IN TAIWAN

Norman Peng, Annie Chen

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.1629-1633

‘FERMENTING A BUSINESS’: INVESTIGATING ENVIRONMENTAL ANTECEDENTS OF ENTREPRENEURIAL ALERTNESS AMONG AMERICAN HOMEBREWERS USING FUZZY SET ANALYSIS

Vita Kadile, Alessandro Biraglia

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.1260-1261

THE IMPACT OF ISOMORPHIC PRESSURES AND ORGANIZATIONAL CULTURES ON CORPOTATE ENVIRONMENTAL MANAGEMENT PRACTICES IN INTERNATIONAL BUYER-SUPPLIER RELATIONSHIPS: INVESTIGATING THE MODERATING EFFECTS OF CO-PRODUCTION AND INTERNATIONAL BUYER VALUE ADDED

Kuo-Hsiung Chang

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.921-923