KOREASCHOLAR

I DON'T ENVY YOU: EXPLORING THE EFFECTS OF HUMAN VS. VIRTUAL SOCIAL MEDIA INFLUENCERS ON CONSUMER WELL-BEING

Hsin-Hsuan Meg Lee, Lorena Blasco-Arcas

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.207

NEGATIVE IMPACTS OF ONLINE WORD-OF-MOUTH COMMUNICATION: THE ROLE OF ENVY

Akinori Ono, Ryosuke Shimizu

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.613

FROM ENVY TO ADMIRATION: REPOSITIONING LUXURY FASHION BRANDS AS INTENTIONAL AGENTS ON SOCIAL MEDIA

Bo Ra Joo, Hye-Young Kim

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.450

ARROGANCE OR PRESTIGE? WHEN PRIDE MEETS ENVY IN LUXURY MARKETING

Billy Sung, Ian Phau

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.390-391