KOREASCHOLAR

POTENTIAL GOVERNANCE FRAMEWORK FOR A CONDOMINIUM ONCE THE LEGISLATOR ALLOWS THE TOKENIZATION OF PROPERTY RIGHTS

Ronnie Figueiredo, Fábio Cardoso, Alexandre Marques Coutinho, Ana Carolina Menino Madeira, Andrés José Zapata Pérez, Gregor Roytberg

Global Marketing Conference 2025 Global Marketing Conference at Hong Kong (2025.07) pp.1337-1342

RECIPROCAL MARKETING COMMUNICATION AND ADAPTIVE GOVERNANCE

Sarafidis Sokratis, Mavragani Eleni, Vlachos Vasileios

Global Marketing Conference 2025 Global Marketing Conference at Hong Kong (2025.07) pp.894-898

HOW DOES NEW PRODUCT PREANNOUNCEMENT SPECIFICITY SHAPE INVESTORS’ EXPECTATIONS?: THE ROLE OF CORPORATE GOVERNANCE

Danbi Kim, Shijin Yoo

Global Marketing Conference 2025 Global Marketing Conference at Hong Kong (2025.07) p.732

GOVERNANCE FAILURES AND BRAND CONSEQUENCES: THE ROLE OF NEPOTISM IN CONSUMER BETRAYAL

Ha Youn Kim, Woojin Choi

Global Marketing Conference 2025 Global Marketing Conference at Hong Kong (2025.07) p.100

UNBOXING THE BLACK BOX OF GOVERNANCE STRUCTURE IN CROSS-SECTOR PATNERSHIP

Jihye Kim, Jiwon Song, Dhruba, Borah

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.738

MULTIPLE CHANNELS AND GOVERNANCE MECHANISMS IN AN INTERNATIONAL CONTEXT: FINDINGS FROM fsQCA

Ryuta Ishii

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.98