KOREASCHOLAR

HALLYU IN THE HEART OF EUROPE: A MODEL OF CONSEQUENCIES OF DIGITAL SPACE ON HUNGARIAN FANS

Annamária Sasné Grósz, Dávid Máté Hargitai, Zsófia Sas

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.744-749

A STUDY ON THE GOODS MARKET WITH THE SPREAD OF GLOBAL FANDOM: FOCUSED ON HALLYU IDOL

Heeju Chae, Jang-Hee Shin, Sijun Sung, Subin Park

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.1409-1411