KOREASCHOLAR

EXPLORING THE REPLICATION OF CUSTOMER ENGAGEMENT MEASUREMENTS USING TEXT INFORMATION IN THE HOTEL INDUSTRY

Toshikuni Sato

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.450-455

THE HOTEL INDUSTRY VS. ONLINE TRAVEL AGENCIES: FOREVER FOE?

Sun-Young Park, Jonathan P. Allen

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.837-842

THANK YOU! : DESIGNING A POST-STAY EMAIL WITH LEVELS OF LEISURE INVOLVEMENT IN THE HOTEL INDUSTRY

Krishna Garza, Kiseol Yang, Jihye Min

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.648-649

WHAT MOTIVATES EWOM IN HOTEL INDUSTRY? CAUSALEXPLANATIONS FROM FSQCA

Helena Martins Gonçalves, Graça Miranda Silva, Telma Gomes Martins

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.948-949