KOREASCHOLAR

INVESTOR RESPONSE TO FOOD NUTRITION LABELING REGUALTION IN CHINA

Peng Zou, Qiaolian Cheng, Yixin Li, Yan Liu

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.1258-1261

INVESTOR RESPONSE TO FOOD NUTRITION LABELING REGUALTION IN CHINA

Peng Zou, Qiaolian Cheng, Yixin Li, Yan Liu

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.121-124

THE ROLES OF AMBIVALENCE AND PERCEIVED BARRIERS IN CONSUMERS’ ACCEPTANCE OF PERSONALIZED NUTRITION SERVICES

Machiel J. Reinders, Emily Bouwman, Jos van den Puttelaar, Muriel C. D. Verain

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.1584

NUTRITION INFORMATION DISCLOSURE: WHICH BRAND SHOULD BE MORE NERVOUS? MCDONALD'S OR SUBWAY?

Meeyoung Joe, Sunny Ham, Seoki Lee

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.1407-1408

INVESTOR RESPONSE TO FOOD NUTRITION LABELING REGULATION IN CHINA

Peng Zou, Qiaolian Cheng, Guofeng Li, Yan Liu

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.1403-1406

HOW NUTRITION-FACT INFORMATION INFLUENCES ONLINE FOOD SALES

Peng Zou, Jingwen Liu, Yixin Li

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.124-127

HOW CHINESE FIRMS RESPONSE TO FOOD NUTRITION LABEL REGULATION

Peng Zou, Yan Liu

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.541-542

HOW CHINESE CONSUMERS RESPONSE TO FOOD NUTRITION CLAIM

Jingwen Liu, Peng Zou, Qingqing Lu

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.379-380

MARKETING AND NUTRITION IN THE NEW ASIA

Asian Consumer Insight

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) p.981