KOREASCHOLAR

"HAVE YOU ENJOYED A MEAL SERVED BY A ROBOT?" - CONSUMERS' RESISTANCE TO THE USE OF ROBOTICS AND SERVICE AUTOMATION IN RESTAURANTS

Joanna Santiago, Flávio Tiago, Teresa Borges-Tiago

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.1062

SERVICE ROBOT IN TOURISM AND HOSPITALITY SERVICES: ARE TECHNOLOGIES DRIVING A LONELINESS PARADOX?

Min Yan, Qionglei Yu

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.1022

THE EFFECT OF AI ROBOT CHARACTERISTICS ON AI ROBOT ADOPTION

Kyusung Hwang, Dongyoup Kim, Eunkyung Lee, Yeosun Yoon

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.692

SERVICE TYPE AND CUSTOMER PRIVACY CONCERNS AFFECT ROBOT ADOPTION INTENTIONS

Qi Yao, Chao Hu, Wenkai Zhou

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.629-630

FACTOR THEORETICAL FRAMEWORK OF CUSTOMERS’ MINDSET ABOUT COFFEE VALUE IN COMPARISON: ROBOT versus BARISTA

Jaehun Kim, Jong-Kuk Shin, Alina Kim

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.336-340

SERVICE ROBOT DESIGNS AND CONSUMER ATTITUDES: A FSQCA PERSPECTIVE

Hector González, Yang Sun

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.331-335

UNDERSTANDING THE EFFECTS OF ROBOT ANTHROPOMORPHISM ON CONSUMER CO-CREATION AND WELLBEING

Amy Wong, Jimmy Wong

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.324

THE IMPACT OF EMPLOYEE-SERVICE ROBOT INTERDEPENDENCE ON CONSUMER SATISFACTION

Keli Li, Guoxin Li

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.224-228

ROBOT ON THE ROAD: CAN CONSUMER ACCEPTS LAST-MILE DELIVERY ROBOT FOR PARCEL RECEIVING?

Xin-Jean Lim, Jun-Hwa Cheah

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.1

CONSUMERS’ PERCEPTIONS OF EMOTIONAL LABOR IN SERVICE ROBOT ENCOUNTERS

Carmen-Maria Albrecht, Mathis Honekamp

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.1563-1568

SERVICE ROBOTS IN HOSPITALITY FIRMS? APPLICATION OF THE ROBOT IMPLICIT ASSOCIATION TEST (RIAT)

Kwang Ho Lee, Chih-Lun Yen, Choongbeom Choi

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.966-970

THE ROBOT AS A NEW DIGITAL MAKRETING STRATEY IN STORE: A CONCEPTUAL MODEL

Min-Sook Park, Jongkuk Shin, Yong Ju

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.880-881

RESEARCH ON THE MECHANISM OF ROBOT ANTHROPOMORPHISM ON HOTEL CONSUMER’ CONTINUED USING INTENTION

Huimin Gu, Xiaoxiao Song

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.619-631

CUSTOMER RESPONSES TO A FRONTLINE SERVICE ROBOT IN A RETAIL SERVICES CONTEXT

Amelia, Christine Mathies, Paul G. Patterson

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) p.618

THE INTERPLAY BETWEEN ROBOT DESIGN, CUSTOMER PERCEPTIONS AND SERVICE OUTCOMES: A FSQCA PERSPECTIVE

Hector Gonzalez-Jimenez, Yang Sun

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.234-237

CUSTOMER SATISFACTION IN THE ROBOT EDUCATION INDUSTRY

Sunji Jang

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) p.1120