KOREASCHOLAR

FROM DIFFERENTLY-ABLED TO DISTINCTLY–ENABLED: CREATING SOCIAL CAPITAL USING SERVQUAL MODEL- THE CASE OF MIRCHI & MIME IN MUMBAI

Isaac Jacob, Monica Khanna, Krupa A Rai

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.1077-1078

ROLE OF SERVICE QUALITY IN B-TO-B RELATIONSHIP PERFORMANCE: SCALE DEVELOPMENT AND B-SERVQUAL MODEL

Sang-Lin Han, Seong Ho Lee

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) p.149

ROLE OF SERVICE QUALITY IN B2B RELATIONSHIP PERFORMANCE: SCALE DEVELOPMENT AND B-SERVQUAL MODEL

Sang-Lin Han, Seong-Ho Lee

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) pp.1763-1764