KOREASCHOLAR

ORGANIZATIONAL LEARNING AND ITS CONSEQUENCES ON INTERNATIONAL BUSINESS VENTURE PERFORMANCE: EVIDENCE FROM EMERGING MARKET INDUSTRIAL SMES

Evangelia Katsikea, Marios Theodosiou, Oluyomi Alarape, Christophe Rethore

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.202-203

ENVISIONING DIGITAL AND SMART TRANSFORMATION IN TOURISM-RELATED SMEs THROUGH A LATENT CLASS SEGMENTATION. A PERSPECTIVE FROM EUROPE AND THE UNITED STATES

Estrella Díaz, Rocío Carranza, Carlos Sánchez-Camacho, Águeda Esteban, David Martín-Consuegra

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.116

WOMEN-OWNED SMES: THE ROLE OF MARKETING STRATEGY IN COVID-19 PANDEMIC

Wawan Dhewanto, Vania Nur Rizqi, Fera Yunita, Salma Azzahra, Sulistia Suwondo

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.919-923

TRANSLATING NEW PRODUCT DEVELOPMENT-LEVEL IMPROVISATION-BASED LEARNING INTO STRATEGY IN SMEs

Artemis Tonikidou, Anne Souchon, Kyriakos Kyriakopoulos, Paul Hughes, Belinda Dewsnap, Mathew Hughes

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.300-305

THE MEDIATING ROLE OF ABSORPTIVE CAPACITY ON THE STRATEGIC ORIENTATION — PRODUCT INNOVATIVENESS LINK IN CHINESE B2B SMES

Fenfang Lin, Matti Jaakkola, Wai-sum Siu, Jake Ansell

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.924-925

THE COMPLEMENTARY EFFECT OF EXPORT MARKET ORIENTATION AND ENTREPRENEURIAL ORIENTATION ON THE INTERNATIONAL PERFORMANCE OF SMEs

Florin Sabin Foltean, Emöke–Szidonia Feder

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) pp.2070-2079