KOREASCHOLAR

INDIRECT CUSTOMER-TO-CUSTOMER INTERACTION IN TECHNOLOGY-BASED SELF-SERVICE

Zhongpeng Cao, Yanyan Zhang

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.1376-1377

EXPLORING THE INFLUENCE OF MULTIPLE TECHNOLOGY-BASED SELF-SERVICE CHANNEL EXTENSIONS ON CROSS-BUYING INTENTION

Michael, Chih-Hung Wang, Ya-Yun Tang

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.863

EFFECTS OF TECHNOLOGY READINESS AND CONSUMER READINESS ON THE ADOPTION OF SELF SERVICE TECHNOLOGY

Hyeon-Sook Shim, Sang-Lin Han

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) pp.1101-1102