KOREASCHOLAR

THE ROLE OF AI PERSONALISATION IN IMPROVING SERVICE RECOVERY AND CUSTOMER LOYALTY

Mengying Zhang, Hongbo Liu, Iis Tussyadiah

Global Marketing Conference 2025 Global Marketing Conference at Hong Kong (2025.07) p.452

SERVICE RECOVERY AND BEHAVIOURAL INTENTIONS: THE MODERATING ROLES OF FAILURE SEVERITY, PERSONALITY TRAIT AND BRAND RELATED CONSTRUCT

Sarabjit Kaur Sidhu, Fon Sim Ong, Sathyaprakash Balaji Makam

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.1551-1555

WHICH DO CUSTOMERS LIKE BETTER, COMPENSATION OR APOLOGY? EXAMINING THE MODERATING ROLE OF REGULATORY FOCUS ON SERVICE RECOVERY

Keigo Taketani, Kei Mineo

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) p.715

HOW COUNTERFACTUAL THOUGHTS AND PERCEIVED MOTIVE INFLUENCE ONLINE SERVICE RECOVERY FAIRNESS PERCEPTIONS

Jaywant Singh, Benedetta Crisafulli, Wenzhong Wei

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.202-203

EXPLORING THE PSYCHOLOGICAL IMPACTS OF SERVICE RECOVERY STRATEGIES ON POTENTIAL CUSTOMERS

Elisa K. Chan, Lisa C. Wan, Maggie Y. Chu

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.1187-1188

A MULTI-HIERARCHICAL ANALYSIS OF ONLINE SERVICE RECOVERY

Tzu-En Lu, Yi-Hsuan Lee, Chan Hsiao, Jer-Wei Hsu

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.544

TRILATERAL SERVICE RECOVERY CONSTELLATIONS: WHO IS MY FRIEND TO FORM A COALITION?

Roschk Holger, Feyertag Christina, Aydin Nilüfer, Trabold Wendy

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.326-327

SUSCEPTIBILITY TO SOCIAL INFLUENCE: ITS EFFECTS ON ONLINE SERVICE RECOVERY BYSTANDERS

Wolfgang Weitzl, Clemens Hutzinger

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.119-120

FRONTLINE EMPLOYEES’ BEHAVIOR IN SERVICE RECOVERY: THE COMBINATION CAUSES OF SELF-REGULATING PROCESS

Mo Zhang, Shengce Ren

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.31

A GUIDE MAP TO THE TERRAIN OF CONSUMER COPING MECHANISMS IN A SERVICE FAILURE AND RECOVERY CONTEXT

Claire Haesung Whang, Hye-Young Kim

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.696-701