KOREASCHOLAR

TOO AUTHENTIC TO TOLERATE? THE IMPACT OF PERCEIVED AUTHENTICITY IN AI CHATBOT DESIGN ON CONSUMER BEHAVIOR UNDER SERVICE FAILURE

Chia-Wei Sun, Kuan-Ju Chen

Global Marketing Conference 2025 Global Marketing Conference at Hong Kong (2025.07) p.802

AN AUGMENTED REALITY BASED SERVICE DESIGN MODEL FOR DIGITAL FABRICATION

Chih-Hsiang Ko

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.713-718

THE INTERPLAY BETWEEN ROBOT DESIGN, CUSTOMER PERCEPTIONS AND SERVICE OUTCOMES: A FSQCA PERSPECTIVE

Hector Gonzalez-Jimenez, Yang Sun

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.234-237

HOW CUSTOMER EXPERIENCE ARE TRANSMITTED TO CUSTOMERS? : INVESTIGATION INTO DESIGNER’S ATTITUDE AND CUSTOMER PERCEPTION IN SERVICE DESIGN

Takuo ANDO, Hikaru MAKINO

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.1044-1047

HOW TO DESIGN SERVICE INNOVATION PROCESSES:DEVELOPMENT OF THE PARTICIPATION QUALITY SCALE

Nils O. Ommen, Markus Blut, Christof Backhaus, David M. Woisetschläger

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) p.715