KOREASCHOLAR

LONG-TERM ORIENTATION AND ORGANIC CLOTHES CONSUMPTION: A MEDIATING ROLE OF A SUSTAINABLE LIFESTYLE

Sakshi Goyal, Praveen Goyal

Global Marketing Conference 2025 Global Marketing Conference at Hong Kong (2025.07) p.875

THE EFFECT OF EXPERIENCE IN PRODUCT HARM ON CONSUMER SUSTAINABLE CONSUMPTION

Sumin Kim, Hongwei He, Hoon Kim

Global Marketing Conference 2025 Global Marketing Conference at Hong Kong (2025.07) pp.693-698

SUSTAINABLE FASHION IN ACTION: EXPLORING GEN Z AND MILLENNIALS’ PERCEPTIONS OF COLLABORATIVE CLOTHING CONSUMPTION IN CANADA

Eric Li, Asfiya Taji

Global Marketing Conference 2025 Global Marketing Conference at Hong Kong (2025.07) p.691

SELF-TRACKING AS A NUDGE: FOSTERING SUSTAINABLE CONSUMPTION THROUGH CONSUMER-BASED ACTIVITY TRACKING SYSTEMS

Anuj Jain, Sampa Anupurba Pahi, Debasis Pradhan

Global Marketing Conference 2025 Global Marketing Conference at Hong Kong (2025.07) p.493

STRATEGIES FOR ADOPTING DIGITAL PRODUCT PASSPORTS IN THE TEXTILE AND FASHION INDUSTRY FOR SUSTAINABLE CONSUMPTION

Yujeong Won, Seyoon Jang, Hayoun Kim, Yujin Kim, Youngho Sim, Yuri Lee

Global Marketing Conference 2025 Global Marketing Conference at Hong Kong (2025.07) pp.464-469

THE EFFECT OF PRICE STRATEGIES AND MESSAGE APPEALS OF UPCYCLING FASHION BRANDS ON CONSUMERS’ PERCEPTION AND SUSTAINABLE CONSUMPTION

Yoon Hi Sung, Eun Yeon Kang

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) p.206

ENVIRONMENTAL POLICY INSTRUMENTS, SUSTAINABLE CONSUMPTION ATTITUDE AND SUSTAINABLE CONSUMPTION BEHAVIOR: THE MODERATING ROLE OF LONG-TERM ORIENTATION

Zhongju Liao, Yang Sun

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.244-245

INFLUENCE OF KNOWLEDGE AND SOCIAL EMBEDDEDNESS ON INTENTION TO PARTICIPATE IN SUSTAINABLE CONSUMPTION: AN EMPIRICAL STUDY ON VOLUNTARY CARBON OFFSETTING

Yohan Kim, Sunyoung Yun, Joosung Lee, Eunju Ko

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) pp.901-919