KOREASCHOLAR

EXPERIENCE VALUE CO-CREATION IN TOURISM LIVESCAPE: THE ROLE OF INSPIRATION AND ENGAGEMENT

Hongmei Zhang, Wenxiu Wu, Boyang Shu, Yijiang Yang

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.223

RESIDENTS’ ENGAGEMENT IN TOURISM DEVELOPMENT: SELF-CONGRUITY AND WORD-OF-MOUTH BEHAVIOUR

Ning (Chris) Chen, Tina Šegota, Tea Golja

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.1197

RESIDENTS’ ENGAGEMENT IN TOURISM DEVELOPMENT: SELF-CONGRUITY AND WORD-OF-MOUTH BEHAVIOUR

Ning (Chris) Chen, Tina Šegota, Tea Golja

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.1072

THE CUSTOMER ENGAGEMENT CONSTRUCT IN THE CONTEXT OF HOSPITALITY AND TOURISM: A SYSTEMATIC LITERATURE REVIEW

Noppadol Manosuthi, Maroun Aouad

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.801

CUSTOMER ENGAGEMENT IN HOSPITALITY AND TOURISM: TOWARDS A BETTER UNDERSTANDING OF PAST TRENDS AND FUTURE DIRECTIONS

Estrella Díaz, Rocío Carranza, Carlos Sánchez-Camacho, David Martín-Consuegra

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.646-647

INTRINSIC MOTIVATORS AND PSYCHOLOGICAL BENEFITS OF CUSTOMER ENGAGEMENT IN TOURISM SOCIAL MEDIA SITES

Liang Wang, Henry Tsai, Tianyu Ying

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.408-409

CUSTOMER ENGAGEMENT IN VIRTUAL TOURISM COMMUNITIES: MEDIATING CUSTOMER IDENTIFICATION AND PURCHASING BEHAVIORS

Xiaoyun Han, Lianlian Hua, Lin Hu

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.407

ANALYSING CUSTOMER ENGAGEMENT ON SOCIAL NETWORK PLATFORMS DEVOTED TO TOURISM AND HOSPITALITY

Ricardo Godinho Bilro, Sandra Maria Correia Loureiro, João Guerreiro

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.239-240

HOW FIRM-CUSTOMER INTERACTIONS IMPACT CUSTOMER ENGAGEMENT BEHAVIORS? AN EMPIRICAL STUDY OF HOSPITALITY AND TOURISM SERVICES

Tingting Zhang, Pei Zhang

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.115

DERIVED FROM INTERACTION: DEVELOPING A CUSTOMER ENGAGEMENT MODEL IN WELLNESS TOURISM

Lishan Xie, Xinhua Guan, Yingxin He, Tzung-Cheng (TC) Huan

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.114

TOURIST ENGAGEMENT AND THE IDENTIFICATION WITH THE BRAND OF DESTINATION: THE CASE OF (RE)VISITING THE CITY OF PORTO

Ana Pinto Borges, Elvira Vieira, Paula Rodrigues

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.525-526