KOREASCHOLAR

DRINKING SPACES AND CONSUMER CHOICE: A TEST OF FORAGING THEORY APPLIED TO UK PUBLIC HOUSES

Victoria Wells, Nadine Waehning, Kathryn Arnold, Ignazio Cabras

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.304-305

THE ROLE OF MARKETING COMPETENCIES IN ENTREPRENEURSHIP PEDAGOGY: EVIDENCE FROM UK BUSINESS START-UPS

Vita Kadile, Nicky Kinsey, Cezara Nicoara

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.131

CONSUMERS’ PERCEPTION OF E-TAILORED FASHION MARKETING – A CROSS-CULTURAL COMPARISON BETWEEN CHINA AND UK

Priscilla Y. L. Chan, P. Y. Mok

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.463

AN EXPLORATORY INVESTIGATION OF THE STRATEGIC USE OF VISUAL SOCIAL MEDIA PLATFORMS BY UK FASHION BRANDS FOR MARKETING COMMUNICATION

Karinna Nobbs, Matteo Montecchi, Hannah Kontu, Kat Duffy

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) p.1472

INVESTIGATING CONSUMER IMPULSE BUYING CHOICE IN VARIOUS SITUATIONS- A CROSS-CULTURAL STUDY ON THE CONSUMERS FROM THE UK AND TAIWAN

Jenny Ma

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) pp.137-148