KOREASCHOLAR

IMPACT OF PERCEIVED ALGORITHMIC EXPLAINABILITY, CONTROL, AND LITERACY ON USER EVALUATIONS IN SHORT-FORM VIDEO PLATFORMS

Jang Ho Moon, Jungyong Ahn, Youngju Jung, Yongjun Sung

Global Marketing Conference 2025 Global Marketing Conference at Hong Kong (2025.07) pp.101-105

SIGNALING EFFECT AND THE INFLUENCE OF GENRES: MOVIE CONSUMPTION ON CHINESE ONLINE VIDEO PLATFORMS

Zhujun Li, Haodong Gu, Ning Chen

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.220-225