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Jongho Kim, Hansol Kim, Kihan Kim
Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.954
A COMPARATIVE STUDY ON ESPORTS CONTENT VIEWERSHIP IMPACT FACTORS: FOCUSING ON THE NUMBER OF LIVE STREAMING USERS AND HIGHLIGHT VIEWS OF LEAGUE OF LEGENDS LCS, LEC, AND LCK
Jongho Kim, Joungeun Park, Kihan Kim, Kyubin Park
Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.952-953