DISEASE SALIENCE AND VISUAL COMPLEXITY: WHEN, HOW, AND WHY DISEASE SALIENCE DECREASES LIKING FOR COMPLEX DESIGN
Seojin Stacey Lee, Joonkyung Kim, Yaeri Kim, Kiwan Park
Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.564
THE EFFECTS OF APPAREL NAMES AND VISUAL COMPLEXITY ON EVALUATIONS
Jung Eun Lee, Eonyou Shin
Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.704
THE ROLES OF CURIOSITY, VISUAL COMPLEXITY, AND PERCEIVED FIT IN THE CONSUMER INTENT TO SCAN QR CODE ADS
Shintaro Okazaki, Angeles Navarro, Prokriti Mukherji, Kirk Plangger
Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) p.711