KOREASCHOLAR

BRAND STATUS AS A DETERMINANT OF FORGIVENESS: THE ROLE OF POWER DISTANCE BELIEFS

Nikoletta Theofania Siamagka, Maximilian H. E. E. Gerrath, George Christodoulides

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.373

LIVE WHAT YOU SPEAK AND YOU SHALL BE PROTECTED: THE INSURANCE-EFFECT OF CSR BELIEFS IN THE FACE OF A CSI CRISIS

Matthias Jaeger, Tony C. Garrett

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.1206

STRESS AND CONSUMER ETHICAL BELIEFS: THE ROLE OF CONSTRUAL LEVEL AND MATERIALISM

Yuanyuan Liu, Yeyi Liu, Xi Zhao

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.320

DISENTANGLING THE “SOCIAL SHARING PARADOX”: A THREE-MARKET STUDY OF PRIVACY, TRUSTING BELIEFS AND INFORMATION DISCLOSURE IN SOCIAL MEDIA

Margherita Pagani, Alessandro Ferrari

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.263-264

GENERIC MEDICINE BELIEFS AMONG GENERATION Y SOUTH AFRICANS

Helen Inseng Duh, Chuma Diniso

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.101-107

BELIEFS, GLOBAL ATTITUDE AND ACCEPTANCE OF COMPARATIVE ADVERTISING: ETIC DIMENSIONS FOR CROSS-CULTURAL RESEARCH

José I. ROJAS-MÉNDEZ, Jutatip JAMSAWANG, Gina M. PIPOLI

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) pp.831-847