KOREASCHOLAR

PAID POSTS IN BLOGS: NO NEED FOR REGULATIONS. GOOD INTENTIONS ARE MORE IMPORTANT THAN DISCLOSURE

Karine Charry, Alice Audrezet

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.335

FASHION BLOGS: EFFECTS OF BLOGGING MOTIVATION AND SOCIAL CAPITALON ATTITUDE AND BLOG ENGAGEMENT

Xin Zeng, Jiyoung Kim, Kiseol Yang, Hwa-Ping Cheng

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.984-985

FAST AND FURIOUS: ANALYSIS OF THE SINGAPORE AND KOREAN F1 GRAND PRIX SPECTATORS’ BLOGS

Weisheng Chiu, Ho Keat Leng

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) pp.1810-1820

BLOGS AS CONSUMERS SOURCE OF INFORMATION: AN EXPLORATORY STUDY

Shivakumar Krishnamurti, Ruchi Agarwal

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) pp.1701-1711