KOREASCHOLAR

HOW ITEMS ON SHOPPING LISTS ARE RELATED TO CONSUMER PERCEPTIONS OF GROCERY STORES’ QUALITY, SELECTION, AND PRICE LEVELS

Pilsik Choi, Fei L. Weisstein

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.895

CONSUMER PERCEPTIONS OF TRADITIONAL AND OUTLET CHANNELS

Jared Wong, Foo Nin Ho

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.422-424

DESIGNER AND CONSUMER PERCEPTIONS OF PREMIUM AND LUXURY: A SOCIAL CONSTRUCTIONIST ANALYSIS

Yael Pedro, Enav Friedmann

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.78-79

UNDERSTANDING THE RELATIONSHIP BETWEEN MOBILE AR SERVICE AND CONSUMER PERCEPTIONS AND BEHAVIOR IN THE FASHION AND BEAUTY CULTURE INDUSTRY

Yining Wang, Yeonjung Won, Eunha Chun, Eunju Ko

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.1594

CONSUMER PERCEPTIONS OF THE VIRTUALLY-EXTENDED SERVICE ENCOUNTER

S. Paluch, M. Joerling

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.1557

SHELF-BASED SCARCITY & SHELF ORGANISATION: IMPACT ON CONSUMER PERCEPTIONS FOR LUXURY CHOCOLATE

Siobhan Hatton-Jones, Billy Sung, Min Teah

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.692

EFFECTS OF CONSUMER PERCEPTIONS OF THE DIFFERENT TYPES OF CSR ACTIVITIES ON CORPORATE BRAND EQUITY

Hyeon-Sook Shim, Sang-Lin Han

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.686-687

CONSUMER PERCEPTIONS AND ADOPTION OF MOBILE PAYMENTS IN JOHANNESBURG, SOUTH AFRICA: A CASE OF UNIVERSITY STUDENTS

Nakuze Chalomba, Meenakshi Gujral

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.1310-1327

THE RISK PERCEPTION ATTITUDE FRAMEWORK:CONSUMER INVOLVEMENT, PERCEPTIONS OF RISK, AND RESPONSES TO FOOD LABELS

Sujung Nam, Juran Kim, Kyung-Tae Gong

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.528-533

WHEN DIGITAL MEETS SOCIAL: CONSUMER PERCEPTIONS OF COMPANIES’ ONLINE CSR STRATEGIES IN THE FASHION INDUSTRY

Nina Bürklin

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.115-124