KOREASCHOLAR

ALGORITHMIC PRICING: CONSUMER REACTIONS AND EFFECTIVE RETAILER RESPONSES

Arnd Vomber, Christian Homburg, Panagiotis Sarantopoulos

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.841

THE ROLE OF TIME IN CONSUMER REACTIONS TO SCARCITY APPEAL

Woo Li Ko, Sungkyu Lee

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.655

SEXUAL APPEAL OF PLUS-SIZE MODEL: ITS EFFECTS AND CONSUMER REACTIONS IN SOCIAL MEDIA

Hojoon Choi, Temple Northup, Yang Feng

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.367

CONSUMER REACTIONS TO NEGATIVE ONLINE REVIEW: THE ROLE OF FRIENDSHIP STRENGTH AND GIFT GIVING CONSUMPTION

Abigail X. Luo, Lisa, C. Wan

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.1073

THE ROLE OF THINKING STYLE IN CONSUMER REACTIONS TO CORPORATE SOCIAL RESPONSIBILITY

Yoshiko DeMotta, Catherine Janssen, Sankar Sen

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.147