KOREASCHOLAR

SUSTAINABLE TOURISM BRANDING AND CULTURAL HERITAGE: SPORTS EVENT – OVIDIO RUNNING EUROPE

Genni Perlangeli, Andrea Rea, Răzvan-Ionuţ Drugă, Ismail Muhammad

Global Marketing Conference 2025 Global Marketing Conference at Hong Kong (2025.07) pp.1363-1378

UNVEILING THE CULTURAL HERITAGE DIMENSION OF THE COUNTRY IMAGE: A LEXICAL DIVE INTO WEB NARRATIVES FROM TWENTY-FOUR COUNTRIES

Giada Mainolfi, Alessandro De Nisco, Myriam Caratù, Genni Perlangeli

Global Marketing Conference 2025 Global Marketing Conference at Hong Kong (2025.07) p.1312

RESEARCH ON THE TOURIST EXPERIENCE OF REVITALIZING THE CULTURAL HERITAGE OF THE MACAU HOTEL CENTRAL

Cultural Heritage Revitalization, Ruoying Li, Xinyuan Zhao, Zizhen Liu

Global Marketing Conference 2025 Global Marketing Conference at Hong Kong (2025.07) p.455

DIGITAL CULTURAL HERITAGE MARKETING: THE ROLE OF DIGITAL TECHNOLOGIES IN CULTURAL HERITAGE VALORIZATION

Riccardo Rialti, Lamberto Zollo, Cristiano Ciappei, Marica Laudano

Global Marketing Conference 2016 Global Marketing Conference at Hong Kong (2016.07) pp.1062-1063

THE EFFECT OF PERSONAL VALUE AND SATISFACTION TO THE TOURISTS’ LOYALTY OF SAUNG ANGKLUNG UDJO AS CULTURAL HERITAGE TOURISM DESTINATION IN INDONESIA

Siddhiq Amarullah Ramadhani, Riandhita Eri Werdani, Fitri Aprilianty, Nurlia Balqish, Fitria Insi Aulani, Mustika Sufiati Purwanegara

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) pp.2143-2148