Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.1075
THE USE OF LOCATION-BASED MOBILE DATA FOR EFFECTIVE DIGITAL MARKETING CAMPAIGNS
Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.1071
EFFECTS OF RESIDENTIAL MOBILITY ON TRUST IN THE DIGITAL CONSUMPTION CONTEXTS
Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.1055-1056
DIGITAL ENTRPRENUERSHIP: EMPOWERING WOMEN IN YEMEN?
Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.984-987
Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.982-983
ANTECEDENTS AND OUTCOMES OF ORGANIZATIONAL GENERATIVITY ON DIGITAL PLATFORMS
Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.980
CROWDFUNDING: AN INNOVATIVE DIGITAL APPROACH TO FINANCE AND PROMOTE ART
Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.936-937
USING TRADEMARKED SYMBOLS TO ENGAGE CUSTOMERS IN THE DIGITAL ENVIRONMENT
Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.908
Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.903-904
ROLE OF DIGITAL TECHNOLOGY ON GASTRO TOURISM EXPERIENCE IN GENERATION Z
Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.782-787
EEG NEUROSCIENCE IN THE NARRATIVE TRANSPORTATION PROCESS: DIGITAL HUMAN AND HUMAN ADVERTISING
Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.767-768
HALLYU IN THE HEART OF EUROPE: A MODEL OF CONSEQUENCIES OF DIGITAL SPACE ON HUNGARIAN FANS
Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.744-749
AN AUGMENTED REALITY BASED SERVICE DESIGN MODEL FOR DIGITAL FABRICATION
Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.713-718
Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.659
Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.514
THE EFFECTS OF ANTHROPOMORPHISM AND AURA OF A DIGITAL HUMAN ON PERCEIVED INTERACTIVITY
Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.415
Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.389
THE NEGATIVE IMPACT OF USING DISLIKED BRANDS IN DIGITAL BRAND PLACEMENTS
Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.369