KOREASCHOLAR

UNFAIR OR FAIR? THE ROLE OF SERVICE ROBOTS IN CUSTOMER FAIRNESS PERCEPTIONS

Jingyu Liu, Yibei Li

Global Marketing Conference 2025 Global Marketing Conference at Hong Kong (2025.07) pp.32-33

HOW COUNTERFACTUAL THOUGHTS AND PERCEIVED MOTIVE INFLUENCE ONLINE SERVICE RECOVERY FAIRNESS PERCEPTIONS

Jaywant Singh, Benedetta Crisafulli, Wenzhong Wei

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.202-203

THE MYTH OF THE SOCIAL CONSUMER – IMPACT OF INDIVIDUALISM ON PRICE INCREASE FAIRNESS

Doreen Pick, Stephan Zielke

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.504-505