KOREASCHOLAR

SERVICE ROBOT IN TOURISM AND HOSPITALITY SERVICES: ARE TECHNOLOGIES DRIVING A LONELINESS PARADOX?

Min Yan, Qionglei Yu

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.1022

HOW SOCIAL ROBOTS ENHANCE MY WELL-BEING IN THE HOSPITALITY INDUSTRY

Ana Filipa Rodrigues, Sandra Maria Correia Loureiro, João Marques Guerreiro

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.637-639

USER VOICE ASSISTANCE ENGAGEMENT AND ENVIRONMENTAL SUSTAINABILITY CONTENT IN THE HOSPITALITY INDUSTRY: THE MODERATION EFFECT OF CULTURAL ORIENTATION AND PURPOSE OF USE

Yu-Lun Liu, Tsunwai Wesley Yuen

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.456

SEX ROBOTS AND GENDER RELATIONS: MARKETING HOSPITALITY SERVICES IN THE FUTURE ECONOMY

Craig Webster, Anna Farmaki

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) pp.443-444

CAN BRAND COOLNESS ENHANCE BRAND RESONANCE IN THE HOSPITALITY INDUSTRY?

Sheng-Hshiung Tsaur, Chang-Hua Yen, Jiun-Chi Tzeng, Lin Hsin

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.306

THE ROLE OF IOT FOR THE TOURISM AND HOSPITALITY METAVERSE EXPERIENCE

Hsuan Hsu

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.216

CUSTOMER ENGAGEMENT AND VALUE CO-CREATION IN DIGITALLY ENABLED HOSPITALITY SERVICES

Mohammadali Zolfagharian, Fei L. Weisstein

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.176

AUTONOMOUS CONSUMPTION:ROBOTS IN HOSPITALITY AND TOURISM SERVICE

Jingyu Liu, Yibei Li, Lingxu Zhou

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.115

TRUST TOWARD HOSPITALITY DIGITAL TECHNOLOGIES: CONCEPTUALIZATION AND SCALE DEVELOPMENT OF DIGITAL TRUST

Miyoung Jeong, Hyejo Hailey Shin, Seonjeong Ally Lee, Minwoo Lee

Global Marketing Conference 2023 Global Marketing Conference at Seoul (2023.07) p.36

ZERO-WASTE MANAGEMENT RESOURCES AND CAPABILITIES OF SMALL HOSPITALITY FIRMS

Zebulon Dwyer, Rajesh Rajaguru, Lin Yang

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.1245-1246

SERVICE ROBOTS IN HOSPITALITY FIRMS? APPLICATION OF THE ROBOT IMPLICIT ASSOCIATION TEST (RIAT)

Kwang Ho Lee, Chih-Lun Yen, Choongbeom Choi

Global Marketing Conference 2020 Global Marketing Conference at Seoul (2020.11) pp.966-970

EXPERIENTIAL MARKETING IN HOSPITALITY: AN IN-DEPTH ANALYSIS OF THE HOSPITAL ENVIRONMENT

Luca Buccoliero, Elena Bellio, Giulia Crestini, Elisa Solinas

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.873-890

AN EXPLORATIVE STUDY OF INNOVATIVE ENTREPRENEURSHIP IN A HOSPITALITY STARTUP CONTEXT

Jeou-Shyan Horng, Chang-Yen Tsai, Chih-Hsing Liu, Sheng-Fang Chou, Da-Chian Hu, Shang-Yu

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.819-823

THE CUSTOMER ENGAGEMENT CONSTRUCT IN THE CONTEXT OF HOSPITALITY AND TOURISM: A SYSTEMATIC LITERATURE REVIEW

Noppadol Manosuthi, Maroun Aouad

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.801

BACK TO THE ROOTS - THE INFLUENCE OF CHILDHOOD ENGAGEMENT ON HOSPITALITY SERVICE FAILURE EVALUATION

Marie-Christin Papen, Florian U. Siems, Werner H. Kunz

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.796

THE REVITALIZATION OF THE SERVICE PHILOSOPHY OF OMOTENASHI IN THE JAPANESE HOSPITALITY INDUSTRY

Yoshinobu Sato, Mark E. Parry

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.760

CUSTOMER ENGAGEMENT IN HOSPITALITY AND TOURISM: TOWARDS A BETTER UNDERSTANDING OF PAST TRENDS AND FUTURE DIRECTIONS

Estrella Díaz, Rocío Carranza, Carlos Sánchez-Camacho, David Martín-Consuegra

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.646-647

ANALYSING CUSTOMER ENGAGEMENT ON SOCIAL NETWORK PLATFORMS DEVOTED TO TOURISM AND HOSPITALITY

Ricardo Godinho Bilro, Sandra Maria Correia Loureiro, João Guerreiro

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) pp.239-240

HOW FIRM-CUSTOMER INTERACTIONS IMPACT CUSTOMER ENGAGEMENT BEHAVIORS? AN EMPIRICAL STUDY OF HOSPITALITY AND TOURISM SERVICES

Tingting Zhang, Pei Zhang

Global Marketing Conference 2018 Global Marketing Conference at Tokyo (2018.07) p.115

THE INFLUENCE OF THE JAPANESE TEA CEREMONY ON JAPANESE RESTAURANT HOSPITALITY: IMPLICATIONS FOR A THEORY OF CO-CREATION

Yoshinobu Sato, Mark E. Parry

Global Marketing Conference 2014 Global Marketing Conference at Singapore (2014.07) p.2149